National Academy of Event Management & Development an incredibly specialized Event Management Educator, has been offering its services to the Industry for more than a decade now. NAEMD was primarily formed with the objective of sharing the knowledge and experience in the field of Event Management & Public Relations. It is absolutely beyond doubt that Event Management has become an integral part of today’s age – Domestically as well as globally. Be it Cultural, Social, Political, Personal or Organizational Event, there is a strong urge to do it in the most Effective and Efficient Fashion. Doing things in a break-through manner with all new concepts and ideas is the new trend. As a result, the need for Superior Professionals and Managers who not only possess a high cadre technical expertise, but also have a comprehensive formal strategic understanding of management tools and techniques is at its peak. Even though the industry has grown at a very vigorous pace, the supply of well educated and trained personnel has not grown upto the mark. The rising swiftness of the requirement of thorough professionals having sound theoretical and practical knowledge of fine integrities of an Event has led to the formation of NAEMD. It is been observed that there is an ever increasing wide gap between requirement & supply of number of skilled Event Managers globally. Marketing Re-defined: Events are playing an increasingly important role in the Marketing and Communications mix for all companies. Today, Event Management has become an integral part of any Marketing plan. A large number of companies have already recognized the benefits of Direct Marketing through events. Events are considered as a means to Launch, Advertise or Build a brand.